

As a result, Instagram Reels has become a central focus for social media teams. Instagram is trying to compete with TikTok, shifting away from its roots as a photo-centric platform.


If you’re a marketer, this shouldn’t come as a surprise. An estimated 2 billion people interact with Reels every month. The adoption of reels has skyrocketed in the past year. In case that’s you, social media management tools like Kontentino are here to help. If you’ve tried keeping your posting schedule manually, you’ll know it can be messy and time-consuming. We get it though, social media management is hard. Don’t inundate them with spammy offers, irrelevant posts, and promotions. So keep in mind not to shake your relationship with your followers. If you want to bring in new customers/users, create valuable content every single day. There’s usually one key difference between a stagnating account with dwindling engagement and a growing one. Commensurately, so have the effects of banner blindness and audience fatigue.

Much more so than that of larger accounts with steady followings.Ĭontent marketing has skyrocketed to the top of every marketing team’s to-do list. For growing accounts, the incremental gains from each new post are significant. Long answer: How often you post on Instagram can have a big impact on your reach rate. Does it matter how often you post on Instagram? How often to post Instagram Reels How often to post Instagram Stories How often to post on the Instagram feed Best times to post on Instagram How often to post on Instagram based on your data How a social media scheduling tool can keep your team on track Conclusion Does it matter how often you post on Instagram?
